Ron joined Connect Assist in June 2015, bringing with him over 30 years’ experience in sales & marketing, media, e-commerce, leadership and business strategy. Fast-forward a couple of years to 2017 and Ron was appointed our CEO.Ron has a raft of new business and customer experience across diverse sectors, from SMEs to blue-chips, local to national government.
Ron’s a dab hand when it comes to marketing and business strategy, leadership, stakeholder and board relations, integrated marketing, new business, market research, data analytics, financial acumen, training and development, contract negotiations and, of course, he’s known for his top-notch communications skills (which are crucial to all of the above).
Having worked in the charity sector for over 10 years, Ron launched the charity fundraising contact centre Voices for Change in 2007. He’s worked in the publishing, media and contact centre industries for Trinity Mirror, Thomsons, Emap, Northcliffe, United and was the managing director of contact centre services for a UK marketing services group for over 13 years.
When it comes to awards, Ron has many strings to his bow, including: GB Institute of Marketing award winner, achieved IOF (Institute of Fundraising) innovation award in 2010 and was shortlisted for IOF Partner of the Year in 2015. Ron’s also won and managed £multi-million MOD contract with a tenure of 10 years, achieved 91% customer satisfaction score (the highest ever awarded to a supplier), was appointed to two Direct Marketing Association Councils achieving deputy chairman, is a past member of the Save the Children Steering Committee and an INMA (International Newspaper Marketing Association) member and Ambassador of the DMA in 2009.
Getting involved in customer relations, new business opportunities, governance and generally overseeing and supporting the business and staff to achieve their potential is all in a day’s work. Among this, he also tries to find time to constantly set and review the vision and culture of the company. “After all,” claims Ron, “if you get these last two elements right, the rest will surely follow.” Ron loves the work Connect Assist does in helping customers help their customers. “It’s inspiring…”, Ron says, “handling the stuff of life”.
He loves a good hurricane, so outside of work, you’re likely to find Ron storm chasing.